EAGLE RIVER - The Eagle River World Championship Derby Track's three new owners knew they could put out a great product, but the true test came this past weekend when thousands of people came to check out the changes.
One owner and general manager, Russ Davis, went into this event with one priority: safety.
Davis and the other owners installed new, safer barriers on the race track for drivers. The track also had warming centers for spectators during the cold race days.
"There were no accidents on the track at all, none at all," said Davis. "Few bumps and bruises as usual, but again our track is very safe with the hay bales we have around, like a safer barrier, like [what] NASCAR uses."
Davis said the event was a great tool for businesses around the Northwoods too. He hopes these future events do the same for gas stations, hotels, and local restaurants in the area.
"Pond hockey is due here in February again," said Davis. "We'll have the opening event. Registration is here, a big beer bash on Sat. night, so we're already achieving the goals that we set of one major event a month for 12 months a year."
He also says they're going to open up the Expo Center for weddings and Packer watch parties.