RHINELANDER - The Rhinelander Brewing Company faces a good problem: its supply can't keep up with demand. Since April, its beers have been so popular, the brewery is already making plans to expand its production.
"We've got some great beers on tap, even more in these fermenter tanks," said Assistant Brewmaster Brian Carpenter.
But that great beer doesn't last long.
"We've been growing leaps and bounds; we can't keep our Hodag Ales in stock," said Rhinelander Brewing Company President Jyoti Auluck.
So, Auluck says they are adjusting to meet demand.
"We're going to expand our brewing facility," said Auluck.
The brewery is investing in a new three-barrel system that will allow more beer to be made.
"[We are] looking forward to now brewing one day a week, but brewing three times as much beer," said Carpenter.
People were invited to celebrate the upcoming changes at a special event Monday with a free pint.
"We're having a great time, meeting new people, you can't beat it," said Debbie Barnard, who was visiting from Illinois.
Customer support isn't the only reason for the expansion. The brewery wants to support other businesses, too.
"We have customers in the area here, bars and taverns, that want our stuff but we haven't been able to do that. Now we'll be able to do that," said Carpenter.
The Rhinelander Café and Pub has sold Rhinelander Brewery products before. Owner Mark Gutteter is exited the company plans to offer more beer.
"We've got people and customers that go back and forth from our tap room to their brewery, and it's all about working together to make Rhinelander a vibrant place," Gutteter.
Auluck never expected to expand so soon, but she isn't complaining.
"No, not this fast. But you know what, it's a good thing," said Auluck. "It's not a bad problem, it's a good problem to have."
The company hopes to have the new brewing system installed by the end of this year.