MINOCQUA - The weather ruined plenty of plans on Friday for tourists in the Northwoods, but not everyone was unhappy with the dreary weather.
"During the rainy time, it's just, all day long," said Jacob Boelz, who works at The Loon in Minocqua.
Boelz said when there's rain, the business pours into Minocqua shops.
"The businesses downtown get so busy to the point where we have to call more employees in," said Boelz. "There's people everywhere."
With all those people, comes a lot of work.
"We can't even catch up," said Boelz.
It isn't just retail shops that get a boost in business. When Great Northern Coffee Traders employee Juliana Dutcher wakes up to rain, she knows what to expect.
"I'm like 'Oh no, it's going to be one of those days,'" said Dutcher.
One of those days, that keeps them on their feet.
"Usually when it rains it gets a lot busier because everybody wants to be inside with some hot coffee," said Dutcher.
Plenty of tourists who were out and about agree that gloomy weather usually leads to shopping.
"Yeah, normally we do that when it's raining outside or thunder storming," said Elyse Widner of Crawfordsville, Indiana.
"We were going to go on the lake today and go like paddle boating and fishing and stuff," said Saide Walker of Crawfordsville, Indiana. "But since it was raining we decided to go to breakfast and out here."
While many tourists' plans got washed out, plenty of downtown shops look forward to the business flooding in.
"By the time we look at our watch, it's four o'clock and we're ready to go home, we're open till six, we're just sweating," Boelz said. "But we love the rain up here in Minocqua."