EAGLE RIVER - The Subaru Winter Experience started three years ago in Eagle River.
It has everything a thrill seeker could hope for: fast cars, harsh weather, and beautiful scenery.
That's why hundreds from all over the world make their way up to Dollar Lake in February.
Jake Alward -- owner of Chanticleer Inn -- has seen visitors from Texas, Flordia, Virginia, California, New York, Washington, Wisconsin, and Illinois.
Swedish organizers Patrik and Lienna Sandell originally started the ice-driving classes in Sweden and later brought the concept to America.
Patrik has spent most of his life racing on ice.
"This is how I grew up, driving cars on a frozen lake up there, and that then turned into a professional career, so I've been driving professionally since 2006," he said.
There are plenty of ways to get your adrenaline pumping. So what makes ice racing so special?
Patrik feels as though "It's impossible to not have fun when you drive a Subaru sideways on ice."
Students take 1, 2, or 3-day courses taught by DirtFish Rally School instructors or someone from Flatout Sweden, like the Sandells themselves.
Linnea Sandell was brought into the world of racing from her husband and says she found a new side of herself.
"To be able to push your limits and go over your limits is great, because I've never done that before. I definitely discovered a new side of myself," she said.
But the fun can't happen just anywhere. And everyone agrees that Dollar Lake is the perfect place for this kind of winter experience.