NEWSWATCH 12 TEAM
Jerry Giesler is a career broadcaster who comes to the North Woods from Missoula, Montana. He has numerous awards from the industry including Emmys for news coverage and the Distinguished Edward R. Murrow Award for over all efforts in Journalism.
Jerry loves teaching journalists who are new to the trade, and can be found in the newsroom working on writing and presentation.
“l love the North Woods, having vacationed here 16 summers with my parents.”
Marisa made her return to the Northwoods and WJFW in May 2018 after working her way up the TV ladder for the last four years.
Yes, she looks familiar because she spent 2011-2014 as the weekend sports anchor/reporter at Newswatch 12. Since then, she’s worked on air in sports in Madison, Green Bay, and most recently Cleveland.
During her time in those cities, Marisa had the privilege of covering a few Packers playoff runs, a Badger basketball Final Four run, and Brett Favre’s Pro Football Hall of Fame induction. But the highlight of her sports career was landing a one-on-one interview with LeBron James. She was able to go in depth about the work LeBron does through his foundation for the children of northeast Ohio.
On her first stint in the Northwoods, Marisa became a true Wisconsinite by bagging her first buck (with her car). And she was also run over by a blindfolded snowmobiler. (Ask her about it if you see her out and about. It’s a very entertaining story.)
But she and her husband made the trek back because they fell in love with the people here and decided this was the ideal place to raise their son.
A few fun facts about Marisa:
* She reported on a World's Strongest Man competition in the Dominican Republic.
* She grew up a military brat, moving around every 3 to 4 years during her childhood.
* ‘80s hair metal will get her up and dancing every time.
* She’s a big fan of tacos, authentic Italian food, and brunch of any kind.
Before moving to the Badger State, Marisa was an editor & producer for Comcast SportsNet Bay Area in San Francisco. She was also a freelance field producer for NBC's Football Night in America and spent six years as a sports producer and editor for KNTV, the Bay Area’s NBC affiliate, where she co-hosted a weekly Sports Sunday web show with Jerry Rice.
If you have a story idea you’d like to pitch or just want to say hi, feel free to email Marisa at firstname.lastname@example.org.
Angela joined the Newswatch 12 News Team in August 2018. She started out in Syracuse, New York, then moved to Charlotte, North Carolina, before officially calling the Northwoods her new home. Before all that, she was born in South Korea and flew into New York City when she was only three months old.
Angela graduated cum laude from Ithaca College with a bachelor’s degree in journalism and a minor in sociology. While studying at IC, she worked as a multimedia journalist for the nation’s oldest television station, ICTV Channel 16 in Tompkins County. She reported, produced, and anchored at ICTV, and even eventually founded the station’s morning news show. She also worked as a weekly newscaster for WICB-FM (91.7 FM) and VIC Radio. But her biggest accomplishment was producing an award-winning documentary.
Angela didn’t just fill her school years with journalism. During summer breaks, she also interned at ABC7 in San Francisco, WKNO in Memphis, and the Charlotte Motor Speedway.
Outside of work, Angela enjoys running, cooking, and hiking. She used to ski, fish, and figure skate all the time, so she’s excited to start again now that she lives in the Badger state!
If you have a story idea you’d like to submit or if you just want to say hello, feel free to reach out! Her email is email@example.com.
Stephen joined the Newswatch 12 team in March 2019 as an anchor and reporter. He comes to the Northwoods from New York City where he attended graduate school and began his career.
Stephen previously worked at NBC News’ world headquarters in New York as a member of the MSNBC public relations team. While there, he managed the official Twitter handle for the PR team and was the primary media monitor for the entire cable news network. At MSNBC, Stephen developed a passion for news that pushed him to shift his career from one behind the scenes to one in front of the camera. Stephen is excited to continue his broadcasting journey in North Central Wisconsin.
Originally from Texas, Stephen graduated from the University of Texas at Austin in 2016 with a bachelor’s degree in Government and minor in Business. Immediately following, he attended Columbia University in the City of New York and completed a master’s degree in Strategic Communications.
While in graduate school, Stephen worked for industry leading communications firms FleishmanHillard and Weber Shandwick.
When Stephen isn’t working, you’ll find him at the gym, binge watching TV, and exploring the best of what the Northwoods has to offer.
If you have a story idea for Stephen or just want to say howdy, feel free to contact him at firstname.lastname@example.org. You can also follow him on Twitter and Instagram @StephenGoin and on Facebook @StephenGoinWJFW.
Dan came aboard Newswatch 12 in February 2019. He grew up in Appleton, Wisconsin and spent many weekends at his family's cottage in Arbor Vitae.
Dan graduated from St. Olaf College in 2017 with a major in mathematics. He is a member of a mathematics national honor society Pi Mu Epsilon. During Dan's sophomore year at St. Olaf he started a radio show at the college station. During his senior year, Dan had an internship at KYMN 95.1 in Northfield, Minnesota where he wrote and read news stories.
After graduating, he joined a major healthcare company in the Twin Cities metro area to work as an analyst. He enjoyed his coworkers and paycheck, but a year and a half into his job he decided to pursue his passion of journalism and returned to the Northwoods.
Nature and outdoor recreation have always been big parts of his life, most prominently working for the Forest Service and cross-country skiing. During the summers between college terms, Dan worked in the Kootenai National Forest. He spent most of his weekends backpacking and still enjoys camping, especially in the Boundary Waters. Dan was on the ski team in college and has done 5 Kortes and 5 Birkies to date. You'll often find Dan either at the Minocqua Winter Park or WinMan Trails working on his V2 technique.
Dan is also passionate about music. He knows perhaps too much about the Beatles, and was even in a Beatles cover band in college. He plays guitar, piano, ukulele and started writing music a couple years ago. Dan released his first solo album "Stranded" in February 2019.
Dan is an owner for the Green Bay Packers and a lifelong, diehard fan. He is a congenital anosmiac - meaning that he has never had a sense of smell. Dan climbed Mount Kilimanjaro in 2016.
Feel free to email Dan at email@example.com for a story idea or just to say hey.
Peter joined the Newswatch 12 team in July 2019 as an anchor and reporter. He was born and raised in New Hampshire, and he’s excited to start his career in the Northwoods.
Peter earned his bachelor’s degree in journalism from Keene State College. During his time at KSC, he served as the host and feature reporter for his college’s TV sports show, Inside Owl Athletics. He also found a passion for radio through the college’s student-run station, WKNH. There he led a passionate executive-board as the General Manager and helped bring a wide variety of musicians to campus.
When he isn’t working, Peter likes to ski, explore the outdoors, and play piano. He’s also a huge Boston sports fan. Peter has the travel bug. He’s been lucky enough to visit Uganda, Costa Rica, Switzerland, Ireland, and France.
If you have a story to tell, or simply want to say hello, you can get in touch with Peter at firstname.lastname@example.org. You can also find him on Facebook and Twitter @PeterDuboisTV.
Maya joined the Newswatch 12 team in August 2019. She received a Bachelor of Arts degree in Broadcast Journalism, with a Political Science minor, from Howard University. Originally from Chicago, Maya developed a passion for storytelling and giving a voice to those who are typically overlooked. Maya has interned at numerous media outlets, including Fox News, NBC Sports Group, Complex Networks, ESPNU, ABC7, NBC News Channel, NBC Sports Washington, and Sony Music. She loves to report on different topics including politics, sports, entertainment, and investigations.
In her spare time, Maya hosts a YouTube channel where she uploads videos of her interviewing up-and-coming movers and shakers to share their personal life stories and promote their brands. She recently achieved a major accomplishment – being named a Forbes Under 30 scholar! Maya was able to attend the Forbes Under 30 Summit in Boston, MA, where she was able to be in the presence of over 9,000 young, brilliant entrepreneurs and business tycoons. In that same week, she was blessed with the opportunity to work the red carpet for the 2018 BET Hip Hop Awards in Miami, FL.
As a NBCUniversal Fellow and member of the Cathy Hughes Annenberg Honors Program at the Howard
University School of Communications, Maya can be described as a passionate, ambitious scholar. She produces video packages, writes articles, interviews artists, hosts a radio show, makes graphics, and has a published book. If asked, Maya would describe herself as someone who aims to help give people a voice and make society better day-by-day.
Please feel free to contact Maya at any time at email@example.com if you want to give her a story idea or simply say hello.
Andrew Goldstein joined Newswatch 12 in June 2018 as a sports anchor and reporter. As a self-described “Jersey guy,” Andrew spent the first 18 years of his life in Cranbury, New Jersey, developing his taste for tomato pies and pork roll.
He then attended Marquette University in Milwaukee, where he somehow graduated with a journalism degree in May 2018. While there, Andrew was a beat writer, television reporter, and play-by-play broadcaster for the sports desk of the Marquette Wire, the university’s student-run multimedia news service. Andrew served as the Wire’s sports content executive in his senior year, during which he created a new Snapchat preview show for Marquette basketball games.
Andrew interned at New Jersey 101.5, ESPN Milwaukee, WISN-TV (Milwaukee) and WFMZ-TV (Allentown, Pennsylvania) in addition to freelancing for the BIG EAST Conference. He was also a tour guide in the admissions office, convincing high schoolers to be the difference at Marquette.
While not on the clock, you can find Andrew hiking on some lightly trafficked trail, reading nonfiction books, or in front of the TV, despondent that the New York Jets lost again.
If you have a story for Andrew or just want to talk sports, email him at firstname.lastname@example.org. Please feel free to say hello if you see him out and about. He doesn’t bite.
Mazie joined the Newswatch 12 News Team in June 2018 as sports anchor and reporter. She’s a lifelong lover of sports and very excited to start her career in the Northwoods.
She grew up in Stratford, Texas, a small town in the Texas Panhandle. From the time she was a child, she traveled all over the country to watch hundreds of sporting events on the high school, NCAA, and professional levels. Those experiences gave her insight into the value and excitement of sports, which is the main reason she is pursuing a career in broadcasting.
Mazie graduated in May 2018 from the University of Arkansas with a double major in broadcast journalism and communications. While in college, she served as sports director, reporter, anchor, and producer for UATV, University of Arkansas Television. She also worked for the Razorbacks Sports Network. Her responsibilities there were very diverse and included running the event video board, studio editing, reporting, press conferences, camera assistance, research, and more. Through RSN, she got the opportunity to work with ESPN, ESPNU, the SEC Network, and numerous area media outlets.
She loves life and tries to live with purpose every single day. When she gets the chance, she loves to travel, try new fitness classes, and go to concerts. She loves being outside, playing golf, and learning new things. (And she’s never met a dog she didn’t like!)
So, what's your story? She’d love to hear it! Feel free to contact her anytime at email@example.com.
If you see her out and about, please stop and say hello! She loves to spark up conversations and will be soaking up the Northwoods lifestyle!
Up North @4
Up North @4 Producer/Anchor
Adriana joined the Newswatch 12 News Team in August 2018 as a reporter and anchor. She comes to the Northwoods all the way from California. She grew up in San Jose, and it’s where she, her family, and close friends still call home. But she wouldn’t be where she is today if not for the more than 10 years she spent in Los Angeles, enjoying some incredible opportunities as a young adult.
Adriana spent over a decade in the Los Angeles area, where she graduated from California State University, Northridge, with a bachelor’s degree in communication studies. She freelanced for a variety of online magazines and blogs, covering celebrity events, red carpets, charity galas, and much more. Her favorite celebrity interview was with former NBA All-Star Kobe Bryant.
In 2014, she went on to found her own blog, where she collaborated with some of the country’s biggest brands. One of her most memorable moments was working with COVERGIRL makeup and representing it at the 2014 MTV Music Awards.
Working as a news reporter has been a dream of Adriana’s for a long time, and she is happy she can finally see it unfold here in the Northwoods. She believes her background in online entertainment journalism and reporting played a big part in getting her to Newswatch 12. Now she’s excited to report on news stories that are important to Wisconsinites and the communities throughout the Northwoods.
When Adriana isn’t working, you can catch her powerlifting heavy barbells at the gym, cooking healthy, delicious meals at home, or watching a football or basketball game at the nearest sports bar.
You can also see her on her social media profiles shedding light on mental health issues, including struggles with anxiety and how to overcome it. She hopes to help and inspire others.
Adriana already loves her Northwoods community and would love to hear from you. Email her at firstname.lastname@example.org if you have a story idea or would just like to say hey!
Cooper joined the Newswatch 12 News Team in October 2019.
Cooper was born and raised here in Rhinelander and knows the Northwoods quite well.
After graduating from Rhinelander High School, he attended the University of Minnesota to study Global Politics and the Sociology of Law, Criminology, and Deviance. While at The U, Cooper wrote for and eventually became Managing Director of The Wake Magazine. He also worked for the STEM Education Center, assisting in research and managing communications. He has written on topics ranging from what’s hot in video games to investigative looks at sex work in urban areas.
Since graduating, Cooper has worked in drug prevention and treatment. As part of a federal grant targeting opioid addiction, he developed curriculum still used to this day in high schools. After the grant period ended, Cooper left for sunny Miyazaki, Japan. Three years of teaching English, learning Japanese, and working to promote internationalization lead Cooper back to the States to pursue a career in media.
When Cooper isn’t producing the news, he’s an avid reader and writer, runs a podcast on folklore, and thinks way too much about TV plots.
Zack joined Newswatch 12 team in July 2019 as a producer and reporter. He comes to the Northwoods from the sunny skies of Myrtle Beach, SC.
Zack graduated from Coastal Carolina University in 2019 with a bachelor’s degree in communications.
During his time at Coastal Carolina he was a member of the Track and Field and Cross Country teams.
During his senior year at CCU, he interned at WMBF News in Myrtle Beach where he shadowed reporters and producers.
Running is a big part of Zack’s life. While not at work you can find him doing long runs on trails around the Northwoods.
If you have a story idea for Zack, email him at email@example.com
Geoff joined the Newswatch12 team in November 2015 as a weekend meteorologist and reporter. In 2018 Geoff received the Wisconsin Broadcasters Association award for Best Weathercast.
Geoff didn’t travel far to end up in the Northwoods. A native of Grayslake, Illinois, Geoff spent his summers at the family lake house near Stevens Point. A graduate of the University of Oklahoma, Geoff supplemented his broadcast meteorology education with Mississippi State University.
Directly out of college, Geoff took a career detour. He entered the business world working in several large cities all over the country, including stops in Chicago, Miami, Orlando, Dallas, Phoenix, Cleveland, Atlanta and Las Vegas. While his experiences in the business world proved successful, they took him away from his true passion. In late 2013 Geoff decided the time was right to follow his dreams. He quit his job, re-enrolled in school, and picked up a full time weather internship at WGBA-TV (NBC26) in Green Bay to compliment his previous years long internships in Oklahoma City.
Geoff loves the outdoors. While he is technically always working (observing the weather is a 24/7 job!), you can also find him skiing, biking, and boating that is, when he isn’t up in the air sharpening his skills as a licensed pilot and Certified Flight Instructor.
Geoff could not be happier to be working in north central Wisconsin and would love to hear from you. Feel free to reach him at firstname.lastname@example.org.
Tyler joined the Newswatch 12 team in December 2018 as the weekday morning meteorologist.
This isn’t his first time in the Northwoods. Tyler grew up in Brookfield, WI and spent multiple summers on lakes in Minocqua and Eagle River.
He graduated in December of 2018 with a degree in atmospheric science and a concentration in broadcast meteorology from the University of North Carolina at Asheville. While at UNC Asheville Tyler played four years of NCAA division I soccer as a goalkeeper. He also was apart of three undergraduate research projects. The first project conducted damage surveys in tornado devastated cities. His teams’ goal was to look at tree fall patterns to more accurately estimate the winds inside a tornado. He also participated in weather balloon launches in the mountains of North Carolina during winter weather events to get a better idea of how our atmosphere is affected by the mountains. Lastly, he hiked through the Great Smoky Mountains National Park to retrieve data from remote rain gauge locations to see how topography affects rainfall patterns.
While in college Tyler was able to learn from some of the best in the business, spending two summers completing internships. The first one came in the summer of 2017 at WKRN-TV in Nashville, TN. His second internship was at CNN in the summer of 2018 when he was one of one hundred interns selected out of 58,000 applicants. He worked with CNN’s national and international weather teams in Atlanta, GA.
Tyler’s dream of becoming a meteorologist started at a very young age. Since the first grade he can remember waking up early to watch the local weather report. In fact, there was not a day that he did not know what the weather was going to be. His first grade teacher saw his passion and predicted his career path as a broadcast meteorologist.
Tyler couldn’t be happier to be back in his home state of Wisconsin. Outside of the weather, he loves all things sports and outdoors. He’s a true cheese head, as he is a fan of the Packers, Brewers, Bucks, and Badgers. You can find Tyler skiing, hunting, golfing and fishing in his free time. If you see Tyler feel free to say hello, he’s always willing to talk about the weather or all things Wisconsin. If you have any questions you can email him at email@example.com.
Devin joined the Newswatch 12 News Team in October 2018 as the weekend meteorologist and reporter.
A native of central Illinois, Devin is new to northern Wisconsin.
Devin attended Western Illinois University in Macomb, Illinois, where he graduated with a bachelor’s of science in meteorology and a minor in broadcasting. He got his first experience in live TV when he interned for another NBC affiliate, WAND-TV 17 in Decatur, Illinois, in the summer of 2015. Devin’s experience grew when he was recruited to be the weather anchor for NEWS3, the on-campus TV station from January 2016 until he graduated. Additionally, Devin created forecasts for Tri-States Public Radio throughout his college years.
Devin is proud to call himself the No. 1 Leatherneck fan. On days they play, especially in football and basketball, you can expect Devin to be cheering his alma mater. An avid sports fan, he also cheers for the Wisconsin Badgers, Chicago NHL hockey, St. Louis Cardinals, and Chicago Bears.
Devin enjoys interacting with everyone. Please feel free to reach out to him on social media or directly via email at firstname.lastname@example.org.
John joined Newswatch 12 in 2012, when he returned to Rhinelander to live and work after being away from the Northwoods for more than 40 years. Six years later, he continues to train, advise and mentor the journalists at Newswatch 12.
He graduated from Rhinelander Union High School in 1968, earned two journalism degrees from Northwestern University, and worked as a television journalist in Green Bay, Salinas, CA, San Francisco, and Columbia, MO. He served as a faculty member at the University of Missouri School of Journalism, where he taught broadcast journalism.
For 20 years, he consulted local TV stations all over the country as a vice president at Frank N. Magid Associates. His duties focused on using audience research to help local news operations better serve viewers.
John and his wife, Karen, both grew up in Rhinelander and love the seasonal changes, the pace of life, the outdoors, the Packers and Badgers and the sense of fun that they find here. Gardening, grilling, puttering around, snowshoeing, managing trees, looking at wildlife, and just enjoying the closeness of the outdoors are things that fill the time with pleasure.
“I’m really happy to be able to sneak up on retirement and still spend significant time in the newsroom with people I’ve recruited, hired and trained. They work very hard to tell the stories that matter to the people of this wonderful part of Wisconsin.”