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Grant will help Rhinelander market event to broader state, Twin CitiesSubmitted: 03/18/2014

Ben Meyer
Managing Editor / Senior Reporter
bmeyer@wjfw.com


RHINELANDER - Organizers of a new event celebrating Rhinelander's logging history want big crowds this summer.

A new grant from the state could help them do that.

Leaders think they can pull people from as far away as the Twin Cities and southern Wisconsin for a new festival.

Hodag Park will host the first-ever Boom Lake Log Jam event in June.

The festival will celebrate Rhinelander's rich logging history.

Lumberjack competitions, live entertainment, and interactive stations should attract people to the Log Jam.

"We want to fill Hodag Park - boats on Boom Lake - and make this an event that people are going to look at every year and say, I can't wait until the Log Jam," says Rhinelander Chamber Executive Director Dana DeMet.

Wisconsin's Department of Tourism wants to see the event succeed, as well.

The agency will chip in $10,000 through what's called a Joint Effort Marketing grant.

"What that's going to allow us to do is target some markets in the southern part of the state as well as over toward the Twin Cities with TV and radio advertising, more specifically is what we'll be focusing on," says DeMet.

The inaugural Boom Lake Log Jam will be held June 20th through the 22nd at Hodag Park.

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