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NEWS STORIES

Rhinelander Chamber Wins Awards for Hodag MarketingSubmitted: 04/17/2013
Story By Lyndsey Stemm


RHINELANDER - He greets you when you drive into town, and watches over you at nearly every pub, store, even from police cars. Now Rhinelander will get even more recognition thanks to the mythical green monster we all know and love.

The Rhinelander Chamber of Commerce won two advertising awards for its use of the Hodag.

The "What is a Hodag" infographic won the awards from the American Advertising Federation.

The infographic explains the history and mythology of the iconic monster that helped put Rhinelander on the map.


Chamber Executive Director Lara Reed says having a mascot as unique as the Hodag to promote the city with is invaluable.

"It's fun. And I think that really encompasses what we're about. We don't take ourselves too seriously, and we have a lot of fun at what we do. And we hopefully put Rhinelander on the tip of somebody's tongue when they're talking about the Northwoods. 'Oh, do you know what a Hodag is? Yep, and it goes with Rhinelander, Wisconsin'," says Reed.

Locals can even benefit from a trip to the Chamber. The legend of the Hodag is so long, someone who's known him their whole life could learn something new. For example, he eats fish out of the lake but prefers a traditional fish fry with potato pancakes, and his horns can pick up every Milwaukee Brewers radio broadcast.

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Sponsored in part by HodagSports.com





 IN OTHER NEWS
What We're Working OnSubmitted: 08/31/2015

- We'll take a closer look at the fall webworm, a native insect which creates balls of webs on Northwoods trees this time of year.

- Is tanning for minors a good idea? A proposed state law would ban it. We have local reaction.

We'll have the details on these stories and more tonight on Newswatch 12 - news from where you live.

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ONEIDA COUNTY - The Oneida County Humane Society needs a lot of money to take care of all the animals in its care.

The shelter relies on fundraisers to help raise that money.

One of the shelter's biggest fundraiser is its Jog for the Dogs event. The run is scheduled for Saturday September 12th this year.

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EAGLE RIVER - The first-ever ATV & UTV Side by Side World Championship Derby finished up Sunday afternoon. 

Races started on Saturday and continued through the weekend. 

Spectators, racers and event staff all say they were pleased with how the event turned out.

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GREEN BAY - Children across Wisconsin will be back in school soon.

People driving are asked to watch out for kids boarding or exiting school buses.

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MILWAUKEE - The mayor of Milwaukee is proposing equipping all of the city's police officers on the street with body cameras by the end of next year.

Mayor Tom Barrett on Sunday announced the plan, first reported by the Journal Sentinel (http://bit.ly/1JqBjAX ). The proposal comes after tense episodes between police and Milwaukee's African-American community.

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MADISON - Scott Walker's presidential campaign spokeswoman says the Wisconsin governor is not advocating for building a wall separating Canada and the United States.

Walker spokeswoman AshLee Strong said Monday that Walker's comments on the issue had been misinterpreted.

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ST. LOUIS - The attorney for convicted killer Roderick Nunley has filed a new appeal to the U.S. Supreme Court in an effort to halt his execution.

Nunley is scheduled to die Tuesday evening for killing 15-year-old Ann Harrison in Kansas City, Missouri, in 1989. The girl was abducted while waiting for a school bus, then raped and stabbed to death.

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