Loading
Search
NEWS STORIES

Simpson Electric Stands the Test of Time in Lac du FlambeauSubmitted: 04/17/2013
Story By Kailey Burton


Photos By Kailey Burton

LAC DU FLAMBEAU - What do auto mechanics, railroad operators, and NASA have in common? They all use an instrument built right here in Northern Wisconsin.

Simpson Electric embodies the heart of the Northwoods, quality, detailed labor, and pride in craftsmanship.

Those principles have served them well since 1934. In 1927 Ray Simpson built a key piece of equipment that allowed Charles Lindbergh to fly solo across the Atlantic. Today they build thousands of electric meters for a variety of clients.

"We sell to every branch of the military, we have NASA, the government orders, so it can go from the everyday user, all the way up into space. Our meters have been on Apollo 13," said Bill Conn, CEO of Simpson Electric.

Almost everything sold by Simpson Electric is made -starting with the tiniest pieces- right here, BY HAND.

From metal parts stamped and assembled on site to hair-fine wires spooled by hand. Each employee carefully checks the product at each stage. That dedication is what they're known for.

"We watch for the quality, we watch for the goodness in the meter before it goes out, and that's what keeps me here, the dedication to the company and the employees… And, it works," said Agnes Jack, Simpson Electric employee.

"I've had men come in and say, 'I dropped my meter 30 feet... What do you think?' And it usually works," said Conn, "So we're very proud of that meter, and we still build and sell about 60 of them every day. That's quality work."

Simpson Electric in Lac du Flambeau welcomes the public to come in for a tour.


Text Size: + Increase | Decrease -
| Print Story | Email Story
Sponsored in part by HodagSports.com





 IN OTHER NEWS

Play Video

PINE LAKE - After two years of planning, the Pine Lake Fire Department finally got a brand new fire truck. The department received the truck last Saturday.

The official name of the truck is Pierce Enforcer Pumper, but is simply 'Engine One' to the department. Over the past week, firefighters have been getting the truck ready to go.

+ Read More

Play Video

RHINELANDER - Packers fans in Rhinelander wished for a different outcome in the NFC Conference Championship game Sunday. But they stay loyal to their team, regardless of the outcome.

"This had to be a mistake-free game," said Tim Mulhern, who watched the game at Bucketheads Bar and Grill.  

+ Read More

Play Video

EAGLE RIVER - Matt Schulz from Wausau started snowmobiling soon after he could walk. He's been going to the Eagle River World Snowmobile Championships for years.

"I remember on Sundays always coming over and watching the big race on the hill as a little kid, dreaming one day to race in the world championship," said Schulz.

+ Read More

Play Video

MINOCQUA - Hundreds of thousands of people gathered in Washington D.C. today to promote gender equality. Here in the Northwoods, hundreds rallied in Minocqua for a similar reason. They showed their support for not just women's rights, but human rights. 

Not everyone could travel to D.C., so instead they held a Women's March in Minocqua.

+ Read More

RHINELANDER - Dozens of Rhinelander students called in sick, forcing the district to shut down early last month. But
teachers weren't immune either. It got so bad that there weren't enough substitute teachers on hand to
fill in for the sick staff. The district is now recruiting more subs to be better prepared for another
outbreak.

+ Read More

PARK FALLS - The Price County Sheriff's Office identified the victim of a one-car crash that happened Thursday morning.

Lee Harmon, 32, died after crashing along Highway D in Worcester around 9:30 a.m.

Harmon's car went off the road, rolled, and crashed into a tree. He died at the scene. The Sheriff's Office says Harmon was wearing a seat belt.

+ Read More

WASHINGTON, D.C. - Donald Trump is now the 45th president of the United States. He's just taken the oath of office on the West Front of the Capitol.

The combative billionaire businessman and television celebrity won election in November over Democrat Hillary Clinton, and today he's leading a profoundly divided country - one that's split between Americans enthralled and horrified by his victory.

+ Read More
+ More General News
Search: 





Click Here