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A Northwoods Tourism Department is Tackling Slow SeasonSubmitted: 04/12/2013
Story By Lyndsey Stemm

A Northwoods Tourism Department is Tackling Slow Season
EAGLE RIVER - As the snowmobile trails close and ice goes out, people in the Northwoods tend to lay low until spring is in full force. But people in charge of bringing visitors to the area aren't taking any time off.

"In the tourism business there is no such thing as taking a break. Our job is to bring people here year-round and we cherish that because Vilas County ranks third in tourism intensity in the state of Wisconsin. So we take our job seriously, and we have fun at it at the same time," says Cindy Burzinski.

Burzinski is the Director of Vilas County Tourism and Publicity. She enjoys the challenge of luring people to the Northwoods during the slow period.

Some of the activities still available require a little creativity, like touring thawing waterfalls.

Burzinski takes advantage of promoting the advantages of a non-crowded Northwoods.

"They can go to our website and see that there's quiet time packages, or packages for this off-season when maybe the rates are a little bit better. And what happens is, they can come up here and fall in love with Vilas County during this time of year and make that reservation to come back again," says Burzinski.

The department also gets events and activities on the Wisconsin Department of Tourism website to reach people further away.



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 IN OTHER NEWS

MINOCQUA -
You can help the Oneida County Dive Team by grabbing your goggles and swim cap Saturday (June 23) morning.

Swimmers will launch from Torpy Park for the Minocqua Island Swim Challenge.

The race is one mile long, but people can choose to swim just 400 meters, too.

The water temperature will be about 65 degrees during the race.

"A lot of people will wear wet suits and be very comfortable. I have seen plenty of people go without and have no trouble," says Laura Fuhrman.

Money raised from the race will go to Oneida County's dive team.

They are first responders to water rescue calls.

"We just got our dark vision gear last year through fundraisers like this. It helps us be more efficient and safe," says Assistant Dive Team Leader, Michael Fraley.

You still have time to register in person Friday night from 5:00 p.m. to 7:00 p.m. at Torpy Park.

Click below for more info.

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