Loading
Search
NEWS STORIES

Travel Wisconsin's latest ad filmed in Northwoods, features 'Airplane!' starSubmitted: 03/18/2013
Story By The Associated Press & WJFW News Team


MADISON - Monday's snow makes us dream of warm summer days on the lake.

Travel Wisconsin's newest commercial brings those dreams to life with an 80s movie star. That commercial debuted Monday.

We took you out to the filming session on Plum Lake last June.

The spot features "Airplane!" actor Robert Hays playing a befuddled fisherman on a beautiful summer day where everything seems to go wrong.

The ad includes the tagline, "It doesn't take any special skill to enjoy Wisconsin, just drop in." Gov. Scott Walker joined Hays and director David Zucker to unveil the new TV spot during a tourism conference in Madison.

The state Department of Tourism says the industry generates $16 billion in sales annually.

We have a link to the full commercial below.

Related Weblinks:
Travel Wisconsin Ad filmed in Northwoods

Text Size: + Increase | Decrease -
| Print Story | Email Story
Sponsored in part by HodagSports.com





 IN OTHER NEWS

Play Video

ONEIDA COUNTY - No matter the weather, a glass of wine can be enjoyed year round. Even in the bitter cold, there are wineries in Oneida County that still offer tastings and wine tours.

"When people think of a winery, they do think of grape wines. They're kind of surprised, pleasantly surprised when they come to our winery and see fruit wines," said Terri Schenck from Three Lakes Winery.

The Oneida County wineries are a little bit different than what you'd see in Napa Valley.

"It is a farm so we are working on different crops, black currants, apples and an experimental vineyard," said Linda Welbes from Brigadoon Winery in Tripoli.

With the unique flavors of wines, Three Lakes Winery and Brigadoon Winery often see a lot of visitors from out of town.

"They usually say, 'I didn't know how much I needed this.' They relax, they unwind whether it's summer time or fall, just to sit outdoors when it's beautiful, it's peaceful, it's quiet," said Welbes.

Three Lakes Winery has a lot of history behind their building. 

"The actual winery itself is an old Chicago Northwestern Train Depot that was built in 1880. There was a tornado or wind storm that happened in 1924 that destroyed the building," said Schenck.

The building was rebuilt shortly after. Every fall the winery hosts cranberry marsh tours.

"There are several bogs in the area and it's interesting for people to be able to go and see a bog and see how the cranberries are harvested and what goes into making cranberry wine," said Schenck.

With winter right around the corner, the crops won't be producing much.

"The crops, they are what they are. It's farming so there's not much you have to do and you just hope for good weather. Lots of snow cover, that helps," said Welbes.

The Three Eagle Trail runs right into the parking lot of Three Lakes Winery. That brings in a lot of traffic year-round.

"In the winter time it turns into the snowmobile trail. We will get a lot of snowmobile traffic in the winter time and a lot of foot traffic, hiking, biking people in the summer time," said Schenck.

+ Read More

ST. GERMAIN - The owner of a Northwoods yoga and massage studio believes her business offers more than just a place to stretch.

 It's a way to change the body image of the community.

St. Germain's Shanna Stein committed herself to yoga when she was 18. 

She lost more than 100 ponds and gained a new view of her body image. 

Now 14 years later, she is using that new view to help others. 

"You set these goals and they're so far away and you're like someday," said Stein.

 "And now it's here and it's happening so it's just kind of surreal."

Because of her past, Stein is committed to providing a space to uplift people.

 She created a monthly wondrous woman class, providing a place for women to encourage each other's body in a positive way. 

"When I look at people coming into my studio and when I see their struggles and what they're going through I know because I've been there," said Stein.

+ Read More

MILWAUKEE - A jury has convicted a Milwaukee man of first-degree reckless homicide in the fatal shooting of a 5-year-old girl.

The jury on Thursday also found Carl Barrett Jr. guilty of recklessly endangering Laylah's Peterson's grandmother, grandfather and sister who were present during the shooting in November 2014. Laylah was shot in the head as she sat on her grandfather's lap. Police say the shooters targeted the wrong house.

+ Read More

Play Video

ST. GERMAIN - 300 Vilas County sixth-graders joined together against drugs and alcohol in St. Germain Thursday.
The kids got to hang out with peers they will be going to high school with in a couple of years.

Though it all looked like fun and games, each exercise opened the floor to more serious topics like cyber-bullying, drug use, and underage drinking.

"There are little things that we are planting seeds and as those seeds are planted, later on others can help it grow as well," said UW Extension Youth Agent Nancy Ann Miller.

Throughout the day, the middle schoolers rotated through hands-on positive activities.
Kids were even able to talk to Nicolet College about future career plans.

At one station, the leaders showed off Native American traditions with drumming and dancing to get the middle schoolers to open up.

"They just have a riot. You ask them what's the best thing and they say everything!" said Miller.

This is the twelfth year the positivity conference joined at St. Germain Park.

Conference coordinators say the end goal is to leave the kids with a lifelong memory of the Northwoods.


+ Read More

Play Video

RHINELANDER - People know Rhinelander for producing things like specialty papers at the Expera mill, food wrappers at Printpack, and sausage at Trig's smokehouse. But AirPro, an industrial fan manufacturer, helps make up part of the business scene. Now that company is taking a new approach to its employees. 

"I've never been comfortable with the idea that I'm the owner, I'm in some separate category. To me, we're all in the same boat," said AirPro President Keith White. 

To White, his employees at AirPro in Rhinelander are the backbone of what the company does. 

+ Read More

Play Video

WOODRUFF - The odds of catching someone who poached a deer remain pretty low unless someone saw or heard it happen. Luckily for law enforcement, that's what happened in Woodruff and Minocqua last week.

+ Read More

Play Video

RHINELANDER - Lifting brand-new bikes out of the basement to see the light of day for the first time, Gene Welhoefer couldn't wait to put them to use.

"We'd love to wear the tires out in year one," Welhoefer said.

The Three Lakes principal loaded bike after bike--29 on this trip--into a trailer parked outside of Mel's Trading Post in Rhinelander Thursday afternoon.  The school district purchased 63 bikes to promote healthy habits in Three Lakes students.

"Get outside, breathe some fresh air, soak in some sunshine, take a little ride," Welhoefer said.

+ Read More
+ More General News
Search: 




Click Here