Loading

40°F

42°F

42°F

27°F

38°F

44°F

42°F

47°F

38°F

41°F

47°F

42°F
Search
NEWS STORIES

Airport advertising revenue downSubmitted: 02/19/2014
Story By Dan McKinney


RHINELANDER - Airports make money off all those billboards you see while traveling. But the Rhinelander Oneida County Airport isn't making as much money from advertising as it used too.

The Rhinelander Oneida County Airport has had an advertising contract with Clear Channel for 20 years. Clear Channel ended its contract in 2013.

The airport's advertising revenue decreased from $10,000 to $3,000 in recent years.

"I think basically what's happening is a lot with web creation and such like that I think that has taken the place of doing advertising, still advertisements, like in airports and such like that I see the downturn in the economy since 2008 I think that's part of the issue," says Joe Brauer, Rhinelander Oneida County Airport Director.

The airport's director wants to fill the empty billboards with local advertising. He hopes that will promote local tourism for the city of Rhinelander.

"We decided the best thing to probably do is try to get some local advertisement here and what we decided to do since we're owned by the city owned by the county that we would go to the tourism segments that we have around here," says Brauer.

The airport has an 800 thousand dollar yearly budget. Most of the funding comes from the airlines, not advertising.




Text Size: + Increase | Decrease -
Print Story | Email Story
Sponsored in part by HodagSports.com





 IN OTHER NEWS

WISCONSIN - Bag limits for panfish could change on about 95 Wisconsin lakes. The majority of those lakes are in Northern Wisconsin.

+ Read More

NEPAL - A second Wisconsin man who went to climb Mount Everest survived an avalanche caused by the earthquake in Nepal.

+ Read More

MINOCQUA - The run raises money for the Kiwanis Autism Project.

The project supports six local schools by giving iPads to children with Autism.

Some of the children were presented with iPads this weekend.

"This event started with a Kiwanis governor who started an autism program, because his grandchild had autism, and he realized the power of the iPad, and how effective it could be for any kid with autism," said Race Director Dan Brunette.

+ Read More

WISCONSIN - The number of organ donors in Wisconsin has increased since re-launching the state's donor registry in 2010.

+ Read More

RHINELANDER - People in the Northwoods got the chance to try a variety of beer, wine, and food on Saturday.

Hodag Hops and Vines was held in Rhinelander.

There were many different breweries from Wisconsin and the Midwest at the event.

The Rhinelander Area Chamber of Commerce relies on volunteers to help with the event.

+ Read More

EAGLE RIVER - As the weather warms up, some trails in the Northwoods need to be groomed to prepare for the summer season.

+ Read More

Play Video

LAND O' LAKES - The Phelps community came together Saturday to turn a tragedy into something positive.

+ Read More
+ More General News
Search: 




Click Here