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Early, Steady snowfall and cold weather helping Northwoods businessesSubmitted: 12/27/2013
Story By Adam Fox

Early, Steady snowfall and cold weather helping Northwoods businesses
EAGLE RIVER - Weather can make the difference between a good and bad winter tourism season.

Most spots in the Northwoods have seen more than doubled the snow total compared to this time last year.

That's great news for business.

That because snowmobilers could hit trails before Christmas.

For businesses like Bayside Motor Lodge in Eagle River, that means more people looking for rooms. Owner Holly Tomlanovich says that helps lay the foundation for a good season.

"You don't get as many riders because it's not like when the trails are announced open and you get hundreds of riders," Tomlanovich said. "But all of those riders are rooms that I would not have had if the trails weren't open."

Trails in Vilas County opened on Dec. 13, 2013. Tomlanovich says this year's snow is historically, traditional snowfall for December.

But she hasn't seen this much snow in December for more at least five to eight years.

When that happens businesses have to rely on the events in town.

And unlike snow, those aren't around every day of the week.

"You have to make enough to bridge each one of those events because those are automatic fills and they are not as predicated on weather," Tomlanovich said. "But this year it's going to be a little easier."

Now it's time for businesses to attract more seasonal travelers before racing fans come into town for the 51st World Championship Snowmobile Derby Week starting January 10th.





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 IN OTHER NEWS

PORTAGE COUNTY - A motorcycle rider died after a car crash in Portage County Saturday.

A car was trying to avoid another car pulling out of a drive way and slowed down causing the motorcycle rider to hit the back of the vehicle.

The motorcycle rider was pronounced dead on scene.

The other drivers had no injuries.

The incident is still under investigation.

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ADAMS COUNTY - 46-year-old Susan Hall, 46- year-old Michael Mathewson and 55-year-old Debra Phillips are suspects involved in hiding the body of Isaac Salinas. 

Salinas went missing around September 11th. 

Three were no obvious sign of trauma to Salinas' body. 
 
His death is suspected to be a result of a drug overdose.

 However, it has not been confirmed by a toxicology report. 

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LAND O' LAKES - Plenty events celebrated the fall season in Land O' Lakes this weekend, but one of them was brand new to the area.

Land O' Lakes Arts hosted the first LOLA Art Harvest this year. The event on Saturday featured several local artists and a quilt show. People could even watch some of the artists demonstrate their craft.

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RHINELANDER - As technology advances, more kids turn to tablets and electronics rather than toys.

The toy industry isn't the only business changing.

Just last week major Toy Company Toys 'R' Us filed for bankruptcy.

The increasing reliance on technology has affected book stores too.

In recent years we have also seen major book stores close.

Watching the changes in bigger companies show local stores the direction consumers are moving.

Local book seller Kira Peters said it also helps smaller stores like Book World in downtown Rhinelander to move forward.

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TOMAHAWK - A 36- year-old woman was partially ejected from her car near Tomahawk.

The woman lost control of her car and rolled over into a ditch. 

There were no passengers in the car with her.

The woman was air lifted to a Wausau area hospital. 

The Lincoln County Sheriff's Office says her injuries don't appear to be life threatening.

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LAND O' LAKES - Even though it may not feel like it, Autumn has officially begun. Plenty of towns in the Northwoods celebrate the season with a colorama.

This weekend Land O Lakes is hosting its colorama. Land O Lakes has held a colorama for about 35 years.

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WESTON - About six months ago a family lost a loving father, husband and friend. 

Everest Metro Police Detective Jason Weiland died during a shooting that took the lives of four people in total. 

Saturday Weiland's family and friends came together to give back to the community that gave them so much support and helped them move forward during their time of need. 

"He was a person who loved to laugh, he had a nick name for everybody," said Weiland's longtime friend and organizer of Jay's Ride Josh Preiser. 

People who knew Weiland and even those who didn't, came out on Saturday to ride in his honor. 

"We had all this pent up energy we didn't, know what to do with it," said Preiser. 

Weiland's family and friends organized Jay's Ride.

 It's fundraiser for the Jason Weiland Criminal Justice Scholarship at Northcentral Technical College. 

"This is a testimony of Jason's daughters wanting to support the community after the community helped them," said Weiland's mentee and friend Matt Krembs. 

Even though Jason is no longer here, his wife of 14 years says seeing people come out months after the tragic event shows the support isn't going anywhere.

"It makes me hopeful for the future that we'll still have events like this and people will be there for us," said Weiland's wife Kara. 

A loving officer was lost, however his family and friends say the fundraiser will help inspire and lead to more officers like Weiland.  

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