Northwoods Magazine Reaches 35,000 ReadersSubmitted: 05/23/2013
Story By Lex Gray

PRESQUE ISLE - You can find a magazine for almost any hobby, interest or passion.

If your passion is the great state of Wisconsin (and whose isn't?), there's now a magazine for that, too.

"Our Wisconsin" is a magazine that's more of a friendly conversation between neighbors.

It features photos and stories from around the state.

Editor Mike Beno lives in Presque Isle.

He moved there to retire from the magazine industry, but that didn't last long.

"We think there's a lot of stories in Wisconsin that really deserve to be told. Stories from people across the state, all 72 counties," Beno said. "'Our Wisconsin' is written by readers, it gives people a chance to put voice to their stories."

The first issue of the magazine came out in December.

Since then, 35,000 people have subscribed.

"I did not expect it to grow this fast. Our direct-mail issue went out, the average in the industry is one to two percent response," Beno said. "We got north of 23 percent. So we have high hopes for the magazine."

Beno talked to people in Boulder Junction about the magazine at the library tonight.

A man from Boulder Junction took the photo you see on the first issue.

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What We're Working OnSubmitted: 10/06/2015

- People in Rhinelander will gather for more than football at a game tonight. The goal is to help a 13-year-old who can't join his teammates right now. Bobby Towne was diagnosed with Wilson's disease at the end of August. The disease prevents his liver from filtering copper out of his blood. Bobby's illness got so bad he now needs a liver transplant. His team will donate proceeds from the concession stand and a 50/50 raffle to the Towne family. Newswatch12s will be at the game and offer a live report tonight on Newswatch 12 at Five.

We'll have the details on this story and more tonight on Newswatch 12 - news from where you live.

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LINCOLN COUNTY - A cough can sometimes be a symptom of the common cold, but nurses say some types of coughs can be more dangerous. That's why local health experts want people to monitor their coughs.

Nurses say most coughs this time of the year are triggered by colds and allergies, but there are some symptoms people should get checked out by a doctor.

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MINOCQUA - Artists will open their studios to visitors this weekend for the Northwoods Art Tours.

Lora Hagen, who owns Scheider et Fille Pottery Shop in Minocqua, is one of those artists.

She took over the business after her father passed away.

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WAUSAU - Police think a high school student may have started a fire in Wausau last week.

Last Tuesday, the Wausau Police Department responded to a fire that damaged a significant amount of the building. On Thursday, police got information that a 16-year-old boy from Wausau East talked about being responsible for starting the fire.

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EAGLE RIVER - This week you can get a closer look at places to relax in the Northwoods.

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WOOD COUNTY - We now know the names of two men who admitted to stealing cars and property in Wood and Portage Counties.

Last Friday, officers got reports of stolen cars and burglaries. The Wood County Sheriff's Office showed the public these photos of the suspect and the suspect's car.

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MERRILL - This weekend Northcentral Technical College hosted its fourth annual Fire and EMS University for firefighters across Wisconsin.

The event provides training for firefighting and EMS techniques at the Public Safety Center of Excellence in Merrill.

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