Loading
Search
NEWS STORIES

Rhinelander Chamber Wins Awards for Hodag MarketingSubmitted: 04/17/2013
Story By Lyndsey Stemm


RHINELANDER - He greets you when you drive into town, and watches over you at nearly every pub, store, even from police cars. Now Rhinelander will get even more recognition thanks to the mythical green monster we all know and love.

The Rhinelander Chamber of Commerce won two advertising awards for its use of the Hodag.

The "What is a Hodag" infographic won the awards from the American Advertising Federation.

The infographic explains the history and mythology of the iconic monster that helped put Rhinelander on the map.


Chamber Executive Director Lara Reed says having a mascot as unique as the Hodag to promote the city with is invaluable.

"It's fun. And I think that really encompasses what we're about. We don't take ourselves too seriously, and we have a lot of fun at what we do. And we hopefully put Rhinelander on the tip of somebody's tongue when they're talking about the Northwoods. 'Oh, do you know what a Hodag is? Yep, and it goes with Rhinelander, Wisconsin'," says Reed.

Locals can even benefit from a trip to the Chamber. The legend of the Hodag is so long, someone who's known him their whole life could learn something new. For example, he eats fish out of the lake but prefers a traditional fish fry with potato pancakes, and his horns can pick up every Milwaukee Brewers radio broadcast.

Text Size: + Increase | Decrease -
| Print Story | Email Story
Sponsored in part by HodagSports.com





 IN OTHER NEWS
What We're Working OnSubmitted: 07/25/2016

- Tonight on Newswatch 12:

Find out what an Eagle River business is doing to help make sure kids have the school supplies they need this fall.

Plus, Rhinelander properties that have junk in their yard will soon have to move it if they don't want to get penalized.  Find out how long they have to remove their junk and what the penalty will be if they don't.

We'll bring you the details on these stories and more tonight on Newswatch 12 - news from where you live.

+ Read More

MERRILL - Getting your kids to behave can probably feel like an uphill battle some days.

But help will now be a free phone call away for parents living in the Northwoods.

Anderson and Associates Counseling and Psychologist Services in Merrill is offering free expert advice on topics ranging from bullying to suicide prevention.

+ Read More

OSHKOSH - A pilot suffered injuries that were not life threatening when his small plane crashed at the Oshkosh airport.

Thirty-nine-year-old Richard Maisano of Pennsylvania crashed at Wittman Regional Airport after his HXA-Bristell Light Sport stalled on Sunday.

+ Read More

Play Video

THREE LAKES - Dozens of people gathered at Three Lakes Watersports to water ski today for the third annual Pass the Handle Day.

This worldwide project was started by two legendary wakeboarders.

People of all ages and experience levels geared up to ski for free.

+ Read More

GRAND CHUTE - An officer is injured and two suspects are in custody after one man stole a squad car in Grand Chute, Wisconsin.

The incident happened Saturday night as police were investigating two theft suspects at Pawn America. One of the men got into an officer's K-9 squad car, with the dog inside, and backed into another officer's squad car, injuring that officer.

+ Read More

Play Video

MERRILL - Sen. Ron Johnson (R-Wisconsin) said he didn't want to spend too much time at the Republican National Convention last week, because he wanted to get back to campaigning in his home state.

The senator from Oshkosh stopped at the Lincoln County Fair on Saturday.

He faces a tight race against Democratic former Sen. Russ Feingold.

+ Read More

SHAWANO COUNTY - UPDATE 5:13 p.m.--Police say six people, including children, were taken to area hospitals after two sport utility vehicles carrying Boy Scouts crashed in Shawano County.

The accident happened Saturday morning on Highway 29 near Bonduel.

Police say one of the SUVs was towing a trailer with equipment. The driver of that vehicle went off the roadway then overcorrected and lost control. The second SUV hit the first, and both went off the road. The trailer flipped and the second SUV landed partially on top of the first.

Bonduel police Chief Todd Chaney tells the Green Bay Press Gazette that one of the injured, a troop leader, was airlifted to St. Vincent's Hospital in Green Bay with a head injury.

Chaney said he didn't think any of the injuries were life threatening.



+ Read More
+ More General News
Search: 




Click Here