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Rhinelander Chamber Wins Awards for Hodag MarketingSubmitted: 04/17/2013
Story By Lyndsey Stemm

Rhinelander Chamber Wins Awards for Hodag Marketing
RHINELANDER - He greets you when you drive into town, and watches over you at nearly every pub, store, even from police cars. Now Rhinelander will get even more recognition thanks to the mythical green monster we all know and love.

The Rhinelander Chamber of Commerce won two advertising awards for its use of the Hodag.

The "What is a Hodag" infographic won the awards from the American Advertising Federation.

The infographic explains the history and mythology of the iconic monster that helped put Rhinelander on the map.


Chamber Executive Director Lara Reed says having a mascot as unique as the Hodag to promote the city with is invaluable.

"It's fun. And I think that really encompasses what we're about. We don't take ourselves too seriously, and we have a lot of fun at what we do. And we hopefully put Rhinelander on the tip of somebody's tongue when they're talking about the Northwoods. 'Oh, do you know what a Hodag is? Yep, and it goes with Rhinelander, Wisconsin'," says Reed.

Locals can even benefit from a trip to the Chamber. The legend of the Hodag is so long, someone who's known him their whole life could learn something new. For example, he eats fish out of the lake but prefers a traditional fish fry with potato pancakes, and his horns can pick up every Milwaukee Brewers radio broadcast.

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Sponsored in part by HodagSports.com





 IN OTHER NEWS
What We're Working OnSubmitted: 11/17/2017

- Tonight on Newswatch 12:

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And tonight on Friday Nights Blitz the Blitz team announces the winners of this year's Fall Awards in local high school sports.

We'll bring you the details on these stories and more tonight on Newswatch 12 - news from where you live.

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The line didn't slow down for 15 minutes after that.

Many customers came to grab last-minute hunting gear including hunting licenses.

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WASHINGTON - The chairman of the Council of Economic Advisers says he met yesterday with a senator who opposes the senate's tax overhaul plan.

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RHINELANDER - Some Crescent Elementary students got their eyes checked Thursday.

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The Lions Club recently received a $7,000 eye screener from the Lion's Club District 27-C2.

The screener replaces the old way of having young kids read an eye chart, which is handy when some of the kids may be too shy or can't read the alphabet yet.

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MERRILL - The Brown family lost everything when David Ostrowksi burned their Merrill home down about two years ago. 

Ostrowski said he wanted someone to feel what it was like to lose everything. He will serve a 19 year prison sentence. 
 
Joe Brown lost everything in the fire including an irreplaceable antique car he spent ten years working on.

 Last year Joe got back to one of his passions for the first time. 
 
"I didn't feel like I deserved it," said Brown.

About two years ago 23- year- old David Ostrowski said he wanted someone to feel what it was like to lose everything.

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Ostrowski got almost two decades in prison for burning down the Brown's family home in Merrill. 

He snuck in their garage and lit Brown's 1935 Ford Sedan on fire.

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Kircher was a science teacher for 34 years in Laona, and he's visiting the Laona School Forest.

"The trees, of course, some of these trees are unbelievable," Kircher said.

The history of the forest itself might be hard to believe for some people. Little Laona has the nation's first school forest, dedicated in 1928. The Town of Laona bought the property and gave it to the school.

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TOMAHAWK - A shooting in Tomahawk killed one person Thursday night.  Tomahawk Police Chief Al Elvins confirmed a male victim died after the shooting, which happened on West Mohawk Drive. Elvins wouldn't identify the victim or the suspect, who as of 7:45 p.m. police still had not found.

"I don't know the motive behind it, what triggered it, what was said. I have a detective now writing a search warrant. We have some evidence inside the house that we want to secure," said Elvins. "It appears to be an isolated incident." 

The chief did not believe anyone else is in danger.


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