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Travel Wisconsin's latest ad filmed in Northwoods, features 'Airplane!' starSubmitted: 03/18/2013
Story By The Associated Press & WJFW News Team


MADISON - Monday's snow makes us dream of warm summer days on the lake.

Travel Wisconsin's newest commercial brings those dreams to life with an 80s movie star. That commercial debuted Monday.

We took you out to the filming session on Plum Lake last June.

The spot features "Airplane!" actor Robert Hays playing a befuddled fisherman on a beautiful summer day where everything seems to go wrong.

The ad includes the tagline, "It doesn't take any special skill to enjoy Wisconsin, just drop in." Gov. Scott Walker joined Hays and director David Zucker to unveil the new TV spot during a tourism conference in Madison.

The state Department of Tourism says the industry generates $16 billion in sales annually.

We have a link to the full commercial below.

Related Weblinks:
Travel Wisconsin Ad filmed in Northwoods

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 IN OTHER NEWS

MADISON - Wisconsin elections officials have started mailing postcards to hundreds of thousands of people telling them how to register to vote.

State lawmakers passed a measure earlier this year requiring Wisconsin to join a multi-state consortium that works to identify eligible voters who haven't registered and informs them how to get on the books.

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EAGLE RIVER - Many folks worried about their own ash trees when the emerald ash borer made its way to Rhinelander in 2014.

Now, the Vilas County 4H kids are taking precautions into their own hands.

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LAONA - Whipping winds and off-and-on rain couldn't keep 91-year-old Bud Kuhrasch off the golf course Monday.

"Rain or shine, we'd be here," Kuhrasch said with a smile.

Then again, the weather doesn't really bother Kuhrasch. The U.S. Navy veteran helped invade Omaha Beach at Normandy on D-Day in 1944.  On Monday, he joined two other World War II vets and more than 100 other veterans at Nicolet Country Club's annual outing.

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MINOCQUA - Protests over a proposed oil pipeline running through sacred Native American land in the Dakotas could last for a long time.

Lac du Flambeau tribal members and a local church are now gathering donations to bring to the thousands in Standing Rock.

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MARATHON COUNTY - Highway 29 in Marathon County needed to be shut down for a time after cattle escaped from a trailer following a crash.

It happened at 11:15 p.m. Sunday when a tractor-trailer rolled on Highway 29, at County Y in the Town of Norrie.

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SUGAR CAMP - Fire badly damaged a house in Sugar Camp Monday afternoon. The Oneida County Sheriff's Office got a call of the fire on County Highway A around 1:00 p.m.

The garage of the house appeared to be destroyed. Firefighters were still putting out flames on the roof of the house an hour later.

The Sheriff's Office thinks the fire might have started in a wood stove in the garage, where a man was burning garbage. 

Police said there were two people in the home at the time of the fire, but they made it out safely. Police haven't said yet what caused the fire or how much damage there was.

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What We're Working OnSubmitted: 09/26/2016

- Tonight on Newswatch 12:

Two people in Sugar Camp safely escaped a house fire that heavily damaged their garage. We'll give you the latest details.

Plus, we'll bring you new information on an attempt by Marathon County officials to keep drivers safe from cows that were let loose from an accident on Highway 29.

We'll bring you the details on these stories and more tonight on Newswatch 12 - news from where you live.

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