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Northwoods business uses social media to show more people a view from aboveSubmitted: 05/29/2015
MINOCQUA - One Northwoods business gives people a bird's eye view. One year into the business venture, Northwoods Zip Line in Minocqua is happy with the business they are doing.

"It's like seeing the Northwoods with a new set of eyes," said Multimedia Manager Herbert Wunar.

"Not many people can say they've been zipping 40 or 50 feet in the air in the woods," said guide Chris Hagen.

Northwoods Zip Line in Minocqua opened just over a year ago. Now, they are working to bring more people to the Northwoods.

"We're now starting to brand our image online. So, we utilize Facebook, Trip Advisor, Yelp, and we can promote the Northwoods as a travel destination," said Wunar.

The zip line believes it attracts many first time tourists from bigger cities to the area. That helps the local economy.

"They'll come up, into Minocqua, never having been here before to just zip line. They've never been to the local area so it's a boost to the overall local economy," said Wunar.

The brand utilizes the beauty of the Northwoods canopy.

"You'll get the serenity of the beautiful canopy. You will also get the thrill of riding a zip line," said Wunar. "If they're not campers, if they're not fisherman, if you don't have a boat, you can come up and enjoy the Northwoods from a unique vantage point."

"We do see lots of wildlife around here. It's a great way to experience the Northwoods. It's fun," said Hagen. Everyone is a little bit different and everyone has their own ways of having fun."


Related Weblinks:
Northwoods Zip Line

Story By: Jeanine Ilacqua

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