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New changes in big corporations give local stores insight on consumersSubmitted: 09/24/2017
RHINELANDER - As technology advances, more kids turn to tablets and electronics rather than toys.

The toy industry isn't the only business changing.

Just last week major Toy Company Toys 'R' Us filed for bankruptcy.

The increasing reliance on technology has affected book stores too.

In recent years we have also seen major book stores close.

Watching the changes in bigger companies show local stores the direction consumers are moving.

Local book seller Kira Peters said it also helps smaller stores like Book World in downtown Rhinelander to move forward.


 " I think there's a little bit of pressure because they're big corporations and if they can't make it how's that going to work for us," said Peters. 

Peters said Book World is unique because it's the only book store in town.

She said smaller is sometimes better because she can build a relationship with customers and she feels the loyalty isn't going anywhere.



Story By: Phylicia Ashley

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 LOCAL NEWS

ADAMS COUNTY - 46-year-old Susan Hall, 46- year-old Michael Mathewson and 55-year-old Debra Phillips are suspects involved in hiding the body of Isaac Salinas. 

Salinas went missing around September 11th. 

Three were no obvious sign of trauma to Salinas' body. 
 
His death is suspected to be a result of a drug overdose.

 However, it has not been confirmed by a toxicology report. 

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PORTAGE COUNTY - A motorcycle rider died after a car crash in Portage County Saturday.

A car was trying to avoid another car pulling out of a drive way and slowed down causing the motorcycle rider to hit the back of the vehicle.

The motorcycle rider was pronounced dead on scene.

The other drivers had no injuries.

The incident is still under investigation.

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WAUSAU - The Wausau Police Department arrested 25-year-old Aidan Dobbe in connection to a stabbing Sunday morning. 

The incident happened around 1 a.m. near the intersection of North 3rd and Jefferson Street. 

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WESTON - About six months ago a family lost a loving father, husband and friend. 

Everest Metro Police Detective Jason Weiland died during a shooting that took the lives of four people in total. 

Saturday Weiland's family and friends came together to give back to the community that gave them so much support and helped them move forward during their time of need. 

"He was a person who loved to laugh, he had a nick name for everybody," said Weiland's longtime friend and organizer of Jay's Ride Josh Preiser. 

People who knew Weiland and even those who didn't, came out on Saturday to ride in his honor. 

"We had all this pent up energy we didn't, know what to do with it," said Preiser. 

Weiland's family and friends organized Jay's Ride.

 It's fundraiser for the Jason Weiland Criminal Justice Scholarship at Northcentral Technical College. 

"This is a testimony of Jason's daughters wanting to support the community after the community helped them," said Weiland's mentee and friend Matt Krembs. 

Even though Jason is no longer here, his wife of 14 years says seeing people come out months after the tragic event shows the support isn't going anywhere.

"It makes me hopeful for the future that we'll still have events like this and people will be there for us," said Weiland's wife Kara. 

A loving officer was lost, however his family and friends say the fundraiser will help inspire and lead to more officers like Weiland.  

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 REGIONAL NEWS

MADISON - Democratic state Sen. Kathleen Vinehout plans to announce she is running for governor on Monday.

An email sent from one of her supporters urging attendance at her campaign kickoff event in Black River Falls spilled the news Friday.

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MADISON - A new program at the University of Wisconsin-Madison promises to cover tuition and fees for first-generation college students from Wisconsin who transfer from one of the university system's two-year colleges.

The Milwaukee Journal Sentinel reports that almost 140 students qualified for the Badger Promise program this fall.

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GREEN BAY - The forecast for Sunday's Green Bay Packers game at Lambeau Field is hot, sticky and far from frozen.

Records show the last time temperatures for a regular season game at Lambeau soared into the 80s was October 6, 1963 when the mercury reached 84 degrees. WLUK -TV says the forecast for the afternoon game against the Cincinnati Bengals calls for sunshine and a high of 86.

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MADISON - Republican legislators are circulating a bill aimed at ending the federal requirement to use reformulated gas in six southeastern Wisconsin counties.

The legislation asks President Donald Trump's administration to grant a reprieve from use of the specially formulated gas that reduces ozone pollution. The requirement was implemented in 1995 in Milwaukee, Waukesha, Ozaukee, Washington, Racine and Kenosha counties. Supporters say the gas is no longer needed because of advancements in emission control equipment.

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