- A Northwoods sports fan shop usually sells far more Packers apparel than anything else.
But with the Badgers in the Final Four, Packerland Plus in Minocqua has been flooded with demand for Wisconsin gear.
The Badger basketball team beat Arizona on Saturday.
It will take on Kentucky Saturday night at the Final Four in the Dallas area.
"It has been really ridiculous. The Badger clothes have just been flying off the shelves. The phone has been ringing constantly. Everybody's looking for their gear for the game on Saturday," says Brittany Garfield of Packerland Plus.
Packerland Plus got shipments of official Final Four gear earlier this week.
But their stock didn't last long.
"They were telling me, people followed the UPS truck in and were literally buying it out of the box as the box was opened. People definitely wanted those shirts this year," she says.
Wisconsin made the Final Four for the first time since 2000.
Story By: Ben Meyer